Indian Household Business
This report delves into influencer strategies across FMCG categories like home care, personal care, wellness, and food.
Explore key trends in celebrity endorsements, niche targeting, and thematic campaigns that drive engagement.
Learn how brands leverage influencers to integrate lifestyle, cultural relevance, and consumer trust into marketing success.
Better Collaboration
What is CreatorTag?
After 11 years of industry research, Eleve Media has crafted CreatorTag—a comprehensive suite for influencer campaigns designed to assist brands and agencies with every aspect of their influencer marketing campaign funnel.
CreatorTag offers advanced features such as Creator Discovery (Profile Insights), Creator Mining (including Location Mining, Hashtag Mining, and Brand Collaboration), and Live Influencer Campaign Reporting. These features ensure that no critical metric is overlooked, empowering you to track every penny spent, regardless of your budget size. With CreatorTag, you can optimize your campaigns to deliver maximum ROI and achieve unparalleled success in influencer marketing.
Your next influencer campaign is on us!
What to Expect from This Report
✔ Analysis of influencer strategies across key FMCG categories: home care, personal care, wellness, and food
✔ Exploration of trends in celebrity endorsements, niche targeting, and thematic campaigns driving engagement
✔ Insights into how brands leverage influencers to build lifestyle connections and cultural relevance
✔ Strategies to enhance consumer trust and boost marketing success through influencer collaborations
BONUS: Best-performing influencer campaigns in the Indian household and FMCG sectors
Report Overview
This report delves into influencer marketing strategies adopted by leading FMCG brands in India, focusing on household categories such as home care, personal care, wellness, and food. It highlights how brands use influencer partnerships to create culturally relevant content, enhance consumer trust, and drive audience engagement. Marketers can use these insights to develop impactful campaigns tailored to evolving consumer preferences.
We analyse:
🏠 Influencer collaborations across household-related categories
📊 Trends in celebrity endorsements and audience targeting strategies
🚀 Thematic campaigns that resonate with lifestyle and cultural values
💬 Consumer trust-building through effective influencer partnerships
🏆 Case studies of top-performing influencer campaigns in the FMCG
Our Office
Contact
PH: 8800652385
Address
India -
Plot no 113, Ground Floor, Sector 44, Gurugram, Haryana 122001
UAE -
Dubai Media City, Dubai, UAE